Jamba Juice Swot And C’s Analysis

720 words, 3 pages

Intro Sample...


UGBA167

Jamba Juice is widely known as the market leader in the smoothie industry, yet not many realize what is going on in behind the scenes. Jamba Juice has reached a point where its leaders are faced with tough decisions due to its financial instability. In making these decisions a SWOT analysis can prove to be extremely helpful.

Strengths
Jamba Juice’s main strength is its strong brand that is widely known in the smoothie industry. They are the market leaders, and have stores all over the United States serving customers that trust and are loyal to the brand. Due to its high customer loyalty, brand recognition, and dedication to healthy products, Jamba Juice is able to charge a premium on its products enabling them to enjoy a... View More »

Body Sample...


Costs are a particular pain point for Jamba Juice as it copes with over expansion and operational excellence. Due to poor planning the company has had to pay spot prices for raw materials decreasing their profit margin. They have many loyal customers, but the company needs to work on expanding their customer base in the healthy foods category. Jamba Juice is also faced with the problem of high competition both from businesses that offer smoothies as their main product and other companies such as Starbucks and McDonalds. They do however, have the competitive advantage in consumer-packaged goods because they are able to distribute via Wholefoods, a reliable channel member. Overall, however, the main sticking point for Jamba Juice is its strong brand and the customer recognition and the loyalty that comes with it. If the company is able to capitalize on this, they will be able to continue charging premium prices and open more stores successfully. The C’s analysis comprehensively tells us all of this information as long as we are not limiting ourselves to a certain set of three or four C’s. In the case of Jamba Juice it is good to go further and use seven or eight C’s.
...

Read More

Related Essays on Jamba Juice SWOT and C’s Analysis

  • Swot Analysis

    2806 words, 12 pages

    Strategic Management: SWOT analysis’ advantages and disadvantages Decision-making and problem-solving techniques Strategic Management is defined as a set of managerial decisions and actions that determines the long-run performance of a corporation. It includes a variety of tools and analysis which help implement, evaluate and control the general strategy of a company. Strategy formulation begins with a situational analysis and it emphasises the monitoring and evaluating of external opportunities and threats in light of a corporation´s strengths and weaknesses (Wheelen and Hunger, 2006; Sal

    View Document »

    Tanning Market

    1394 words, 6 pages

    Opportunity The United States is fat. The fruit and juice industry is a 3 billion dollar industry that needs to be addressed by my company Sun Tan. The indoor tanning industry is a 5 billion dollar industry serving more than 30 million Americans. We intend to merge these two productive industries under one roof and reap the benefits of a combined 7-8 billion dollar industry. From 2001 to 2006 smoothie sales grew at a rate of 82%. People need somewhere they can go and get a quick tan followed by a refreshing healthy beverage or meal replacement. Busy people find ways to work more efficiently

    View Document »

    Starbucks Problem Solution

    3501 words, 15 pages

    Executive Summary Starbucks is the leading retailer and roaster for brand specialty coffee in the world. It has over 7,500 stores located worldwide. As Starbucks continues to expand, it will encounter all sorts of new product markets, with new and demanding customers for unique and appealing products. Starbucks has begun by introducing an extension of the Frappuccino line targeted to the non-coffee drinker. Entering this new market, Starbucks faces many challenges from having to compete to retain brand recognition of its primary products, yet increase awareness of its new product line.

    View Document »

    Marketing Management Coca Cola Case

    15011 words, 61 pages

    Marketing Management Analysis of The Coca Cola Company® Team L4 [pic] [pic] [pic] [pic] Ellen van Winkel Thamar Peper Annelieke Been Rozemarijn 561548 561526 561503 Barendsen, 552505 Marketing Management Block 1-2008 Date: 25 February 2008, Amsterdam To: Dr. L. Lin Mr. van der Rest Version 1 Chapter 1

    View Document »

    Final

    20238 words, 81 pages

    Once upon a time, there was a prostitute called Maria. Wait a minute. 'Once upon a time' is how all the best children's stories begin and 'prostitute' is a word for adults. How can I start a book with this apparent contradiction? But since, at every moment of our lives, we all have one foot in a fairy tale and the other in the abyss, let's keep that beginning. Once upon a time, there was a prostitute called Maria. Like all prostitutes, she was born both innocent and a virgin, and, as an adolescent, she dreamed of meeting the man of her life (rich, handsome, intelligent), of getting married (

    View Document »

    Coca Cola Swot Analysis

    2731 words, 11 pages

    Coca Cola SWOT Analysis: |Strengths |Weaknesses | |Brand equity/image & recognition |Credit rating | |Product distribution and worldwide network |Customer concentration, particularly in the US (Wal-Mart accounts for more | |Solid financial performance |than 10% of Coca Cola's busin

    View Document »

    Big Apple

    11110 words, 45 pages

    Table of Contents Executive Summary 5 Marketing Strategy 6 Background 6 Company 6 Products 7 Situational Analysis 7 Market Share 8 Goals 8 Strategy 9 SWOT Analysis 9 Strengths 10 Weaknesses 11 Opportunities 11 Threats 12 Customers 12 Competitors 14 Positioning 14 Competitor Market Share 15 Collaborators 15 Role of Partnerships 15 Complimentary Businesses 16 Climate 16 Political/Legal 16 Economic 16 Technological 17 Social/Cultural 17 Issues Analysis 17 Personal Computer Market 17 New Products 17 International Operations 18 Digital rights management system (DRM) 1

    View Document »

    Coca Cola Marketing Mix

    9843 words, 40 pages

    Introduction The company under investigation in this study is Tim Hortons, a coffee and fresh-baked goods quick-service restaurant, originating from Canada. As of January 2006, (Annual Report 2005, P.1) Tim Hortons operated 2,597, mostly franchised, stores in Canada and 288 in the US. Tim Hortons boasts a 76% market share in the Canadian coffee and fresh-baked goods sector (Shareholder’s Report 2005, P.6) and “based on sales dollars, Tim Hortons is now almost 25% larger than its closest QSR (quick-service restaurant) competitor in Canada.” (Ibid) Since 1995, Tim Hortons has been owned by th

    View Document »

    Market Mix

    1624 words, 7 pages

    How does a company decide that they want to sell a product or offer a service? After the decision to sell has been made, a company will need to think about the action plan that it will employ to get the goods or services to the customers it is targeting. The action plan is called the marketing mix. The marketing mix is one of the biggest and most critical decisions that a company will make. A bad marketing mix can result in poor performance and the potential for financial losses. The marketing mix was defined by McCarthy forty years ago as the set of marketing tools that a firm uses to pursu

    View Document »

    Special Economic Zones In India

    21349 words, 86 pages

    Introduction to Economic Zones “Export else perish “ these are the words of first Prime Minister of India Pt. Jawaharlal Nehru. India being a continent like country having 30 states, more than 1000 languages and world second largest man power having diversified natural conditions right from Rain Forests of Kerala, Ice Mountains of Himalaya, Runn of Kuch to productive land of Bramahaputra has great potentials of world class export worthy products from various industries like Agriculture, Engineering, Chemicals, Software’s, Gems and Jewellry, Pharmaceuticals, Bio technology and many more.

    View Document »

More Popular Essays

Research help is just moments away!