Air Travel Papers

  • Problem With Classic Airlines

    1489 words, 6 pages

    University of Phoenix MBA 570 For a company to launch a successful marketing campaign, all environmental factors must be evaluated and implemented properly. Much of the work lies in planning which can prepare the company for unexpected outcomes, mitigate identified risks, and control the timeframe and budget as much as possible. Classic Airlines is a company with a long history of success; however, they have recently encountered difficulties in their progression towards an effective customer service and marketing campaign. They face the possibility of failure and, assuming rumors are corre

    View Document »

    Airline Fares And The Impact On The Economy

    6332 words, 26 pages

    An airline provides air transport services for passengers or freight, generally with a recognized operating certificate or license. Airlines lease or own their aircraft with which to supply these services and may form partnerships or alliances with other airlines for mutual benefit. Airlines vary from those with a single airplane carrying mail or cargo, through full-service international airlines operating many hundreds of airplanes. Airline services can be categorized as being intercontinental, intracontinental, or domestic and may be operated as scheduled services or charters. History

    View Document »

    Disney Air Proposal

    2306 words, 10 pages

    Disney Air Founded in 1923, Walt Disney and its affiliates remain unprecedented in the entertainment industry. From beginning as a cartoon studio, to becoming a global entity, Disney continually lives up to its mission statement and translates it into family fun. Disney’s mission statement states their objective “is to be one of the world’s leading producers and providers of entertainment and information, using its portfolio of brands to differentiate its content, services, and consumer products. The company’s primary financial goals are to maximize earnings and cash flow, and to alloca

    View Document »

    Southwest Airlines Culture Values And Operating Practices

    10356 words, 42 pages

    Case Study Southwest Airlines: Culture, Values and Operating Practices (in Thompson, A. A., Strickland. A. J. and Gamble, J. (2005) Crafting and Executing Strategy (Fourteenth Edition), McGraw-Hill, New York, pages C-636– C-664). Tasks The case study, prepared by Arthur A. Thompson, University of Alabama, and John E. Gamble, University of South Alabama, focuses on the rise to business prominence of Southwest Airlines, a regional airline with a low-cost no-frills approach. Based on the case study, and on online and offline research into Southwest Airline’s curren

    View Document »

    Southwest Airlines Motivational Profile, History, Services, And Financial Information

    3077 words, 13 pages

    Southwest Airline employees understand that in order to make a company great, they must take pride in providing quality service. The mission of Southwest Airlines is dedication to the highest quality of Customer Service delivered with a sense of warmth, friendliness, individual pride, and Company Spirit. Over the past 30 years, Southwest Airlines has gone through many changes and improvements within the industry, which has made the company one of the top airlines in the world. In 1971, the airline formed to provide travel services to people of Dallas, Houston, and San Antonio. As of 2005, So

    View Document »

    Problem Solution: Classic Airlines

    2296 words, 10 pages

    MBA/570 The airline industry has reached a crossroads. The effects of the worldwide economic slump and the aftermath of September 11th attacks have severely impacted airline economics and viability. While the U.S. markets were most severely impacted, airlines worldwide are striving to both regain and improve profitability. In spite of that, the airline industry remains extremely competitive. Competitive pressures and increased lower-fare travel have combined to cause a long-term downward trend in passenger revenue. Classic Airlines, the world’s fifth largest airline, with 25 years of profit

    View Document »

    Program Case Analysis And Strategy

    2408 words, 10 pages

    To begin a good case analysis of a company it is necessary to understand the importance of accounting, finance, economics and business law in modern enterprises. All these principles must be understood as processes and rules by which they identifies, measures, records and reports financial and economical information of a business organization. (Robert N. Holt, 2007) While these themes are out of scope for this activity the use of them is unavoidable to make a sound strategy. Based on the aforementioned the horizontal and vertical financial analyses are recommended before making any strategy an

    View Document »

    Westjet Case Study

    3879 words, 16 pages

    Although WestJet is a company which has been recognized for its strong corporate culture, there have been recent threats that the organization must overcome in order to maintain, strengthen, and rebuild its business ethics. Of the five main issues that they face, there are three that threaten the company’s core values directly; the accusations they face of corporate spying, turnover among top management, and their difficulty in finding employees which match their culture well. The remaining two which involve a partnership with Southwest Airlines and the rising cost of jet fuel both create in

    View Document »

    Travel Retail

    2679 words, 11 pages

    Travel Retail Introduction This is a report in which we are aiming to analyse the Manchester Airport Group and the retailing business that runs within the company as a whole. In order to do this we are first going to introduce the company and then carry out a series of research to fulfil the following steps which include; Competitor Analysis, Market Analysis, Design and Layout of the Terminal, Retail Identity and Image and Merchandising and ‘point of sale’. The Manchester Airports Group is the travel terminal we have chosen because it is the largest UK owned group in the airline indust

    View Document »

    Marketing Analysis Of British Airways

    5042 words, 21 pages

    BA Marketing Analysis 1.0 Executive Summary 2.0 Background and Introduction 3.0 External Analysis 3.1 Macro Environmental analysis 3.1.1 Political and Legal Factors 3.1.2 Economic Factors 3.1.3 Social Factors 3.1.4 Technological Factors 3.1.5 Environmental Factors 3.2 Micro Environmental Analysis 3.2.1 Industry Analysis 3.2.2 Market Analysis 3.2.3 Competitor Analysis 3.2.4 Customer Analysis 3.2.5 Stakeholder Analysis 4.0 Internal Analysis 4.1 Resource Analysis 4.2 Marketing Audit 4.2.1 Marketing Strategies Audit 4.2.2 Marketing Structure Audit 4.2.3 Marketing Systems Au

    View Document »


    1580 words, 7 pages

    Introduction In 1971, Rollin King and Herb Kelleher started an airline service with one simple notion: "If you get your passengers to their destinations when they want to get there, on time, at the lowest possible fares, and make darn sure they have a good time doing it, people will fly your airline." They were right about that. Southwest Airline is now a major airline, in fact, the fourth largest airliner in the United States that is trading under the Symbol LUV on NYSE. The mission of Southwest Airlines is dedication to the highest quality of customer service delivered with a sense of war

    View Document »

    Organization Design Change

    1733 words, 7 pages

    Introduction. Ryanair was set up by the Ryan family in 1985 with a staff of 25 and a 15 seater Bandeirante aircraft. In that year the aircraft carried 5,000 passengers on its lone route from Waterford to London, Gatwick. By 1989 Ryanair had 350 employees, 14 aircrafts and carried 600,000 passengers a year. 10 years later their passenger volumes increased to over 2million, and they redefined their business model to a low fares carrier. By 2005, they carried over 30million passengers. They have 29 bases in 8 European countries, 729 routes, and Destinations in over 20 European countries an

    View Document »

    Intellectual Property And Its Role In Southwest Airlines

    1084 words, 5 pages

    Intellectual Property and its Role in Southwest Airlines The term “intellectual property” refers to a field of legal doctrines created to protect the rights and ownership of one’s ideas and creations. This paper will discuss the aspects of intellectual properties, Southwest Airlines’ connection to intellectual properties, and the importance of understanding the concept of intellectual properties in order to be successful in the marketplace. There are many types of intellectual properties including copyright, patent, trademark, and trade secret. All of these play an important role in keepin

    View Document »

    Opportunities And Challenges Presented By Internet Marketing

    3147 words, 13 pages

    1.0 Introduction Firstly what internet marketing is, Internet Marketing is the use of the Internet to advertise and sell goods and services. In my report I will be looking at both the opportunities and challenges faced by companies of using internet marketing. As part of this I have used examples of different types of businesses including producing a SWOT analysis for Easy Jet and Laura Ashley. 2.0The key opportunities created as a result of internet marketing In this section of my report I will be looking at the main opportunities that arise for companies such as Laura Ashley an

    View Document »

    Southwest Airlines Case Analysis

    2491 words, 10 pages

    Case Analysis Southwest Airlines EXECUTIVE SUMMARY Southwest entered the complicated airline industry in Dallas, Texas in 1971 and ever since has been exceeding everyone’s expectations with unprecedented strategies. Southwest focuses on customer satisfaction: get the customer where they want to go, with low fares and have fun doing it. Their low cost strategies have been accomplished by reducing a large majority of the input costs that most large airline carriers incur causing those large airlines to charge heavily for fares. Southwest’s customers know that they won’t be given the same c

    View Document »

    Budget Airline Entrepreneuship

    6188 words, 25 pages

    Entrepreneurship is gradually becoming an essential instrument to promote economic growth and development in different regional and national economies. It is also perceived to offer something that is important to various entities such as governments, cities, corporations, and individuals (Shapero 1985). What sparked the rise of this ‘phenomena’ were these people, entrepreneurs who used innovation, creativity, and self-determined ambition to better own and manage their own firms. The leadership that is provided by these entrepreneurs enables economies around the world to benefit from all of the

    View Document »

    Problem Analysis: Classic Airlines

    1053 words, 5 pages

    Running head: PROBLEM ANALYSIS: CLASSIC AIRLINES Problem Analysis: Classic Airlines Mary Ann Jarrett University of Phoenix Problem Analysis: Classic Airlines The purpose of this paper is to analysis the problems that Classic Airlines are faced with starting with a brief introduction of the company. Their many issues and opportunities, explore stakeholder perspectives and ethical dilemmas. Continuing through Frame the “right problem in which a statement will be developed and end state goals will be identified which will provide the foundation for analysis the soluti

    View Document »

    Economic Development After World War Ii Producing An Increased Market Of Business Travelers And Tourists

    4052 words, 17 pages

    The Development of the Travel and Tourism Industry After World War II Travel & Tourism ================ Economic development after World War II producing an increased market of business travellers and tourists. “Travel and Tourism is not one activity, but a series of industry sectors linked by the common aim of serving the travel needs of people around the world and defined by the world and defined but the World Travel & Tourism Council (WTTC) as: The economic activities associated with travel as measured by the wide variety of current and capital expenditures mad

    View Document »

    Southwest Airlines, China Southern Airlines Analysis & Investment

    3369 words, 14 pages

    Analysis & Investment Recommendations for Southwest Airlines & China Southern Airlines Team 4: Tim Haberkorn Lawrence Brown Marta Merchut Joycelyn Parker INDUSTRY ANALYSIS/MARKET STRUCTURE Southwest Airlines which is the most profitable airline in America and China Southern Airways which is the biggest airline in the People Republic of China are two of the companies today that set the airline industry standards. Southwest Airlines is a company that leads by example for all other airlines. Since its arrival into the airline industry in 1971 it has been setting examples for all other a

    View Document »

    Investment In The U S

    1400 words, 6 pages

    Investment India is a country which has a large population of people with an array of different skills. Therefore, our firm decided to directly invest into India for the following reasons. India is one of the largest growing countries in the world today. Even though this country is growing rapidly, it can not keep up with the growing needs of new infrastructure to match the demands of both businesses and people living in their country. We will be implementing a number of different projects which include constructing new highways, parking lots, and other nee

    View Document »

    Swot Analysis Of Easyjet

    3207 words, 13 pages

    BIRD’S EYE VIEW SWOT Analysis of easyJet easyJet is Europe’s leading low fares airline. Formed in 1995 by Sir Stelios Haji-Ioannou, it has grown rapidly to become Europe’s fourth largest airline by passengers carried. Sir Stelios has credited easyJet’s success to two strategic imperatives. The ?rst was “sweating the assets”, that is making sure that the planes were as full as possible and ?ying as much as possible. The second was a sophisticated yield management system which would set an in?nite number of fares for a given ?ight, based on the demand and supply positio

    View Document »


    3802 words, 16 pages

    JetBlue Airways Teaching Note Synopsis: JetBlue is a low-cost domestic airline in the United States following a rather interesting combination of ‘low-cost and differentiation’ as its strategy. From its inception in 1998, the airline grew to become the 11th largest player in the airline industry in a short span of 6 years. It had been the only other airline apart from Southwest airlines, to have been profitable during the aftermath of the September 11, 2001 attacks on World Trade Center, and at a time when the entire airline industry was experiencing losses. The

    View Document »

    Malaysia Airlines (Mas)facing Challenges In The New Millennium

    3774 words, 16 pages

    1. Formerly at Monash University Malaysia. The author is thankful to Ms. Marianne Visvalingam and Ridhi Jain, both undergraduate students at Monash University Malaysia for their assistance in developing this case. The case has been developed for academic discussion, rather than to illustrate either effective or ineffective handling of any business or marketing situation. As the cases have been prepared strictly for an academic purpose, stakeholders and other interest groups should not use any information for drawing any conclusion or opinion about the company or any issue thereof. The author w

    View Document »

    Advancements In Aviation

    1007 words, 5 pages

    Abstract As Airbus approached its 40 year anniversary in 2009, the company was doing what it does best: expanding the jetliner family, broadening its worldwide customer base, and seeking innovative ways to remain a market leader. And as it has done during many periods of its four-decade existence Airbus was achieving these goals after flying through turbulence, both inside and outside the company. The period from 2006 to 2009 included the A380’s certification by European and U.S. airworthiness authorities, clearing the way for this 21st century flagship’s commercia

    View Document »

    Southwest Airlines Flight 1248

    1247 words, 5 pages

    Jesse Cain Embry Riddle Aeronautical University SFTY 320 On December 8, 2005, Southwest Airline Flight 1248 ran off of the runway in Chicago, Illinois at Chicago Midway International Airport. The flight was flying from Baltimore, Maryland to Chicago, Illinois. The time the aircraft crashed was 1914 Central Standard Time. The national weather service issued a winter weather advisory from 1819 until midnight. Also Southwest Airlines issued a bulletin t its pilots about auto braking. The flight departed Baltimore about two hours late because of bad weather conditions at Chicago Midway. At a

    View Document »

    What Makes The 787

    1493 words, 6 pages

    The 787 dreamliner, one of Boeing’s latest and greatest jets. Boeing clams that the Boeing 787 dreamliner is the most fuel-efficient model yet. Capable of traveling 7,650 to 8,200 nautical miles, Boeing selected two engine types, the General Electrics and Rolls-Royce Trent 1000, to power the 787, both placed in pods. Significantly, this leaves, Pratt and Whitney which normally has an entrant in the market, unable to offer one of its engines to 787 customers. According to United Technologies Corporation CEO, George David, Pratt & Whitney "couldn't make the business case work for tha

    View Document »

    Service Improvement

    5887 words, 24 pages

    Abstract The main purpose of this study is to present an evaluation method that employs the well-established Importance-Performance Analysis (IPA) for understanding airline passengers' degree of care, degree of satisfaction and priority list on some critical service items. The analysis results will serve as the basis for airlines to improve their service strategies in response to customer needs. The proposed method has been applied in the Taiwan UNI AIR market analysis through a comprehensive passenger survey. The application results clearly indicate that the proposed IPA method can effective

    View Document »

    Southwest Airlines

    1676 words, 7 pages

    1. COMPANY PROFILE With 40 years of service, Southwest Airlines Co. (“Southwest”), a low-fare major domestic airline, continues to differentiate itself from other low-fare carriers--offering a reliable product with exemplary Customer Service. Southwest was incorporated in Texas and commenced Customer Service on June 18, 1971 with three Boeing 737 aircraft serving three Texas cities - Dallas, Houston, and San Antonio. Today, Southwest is the nation's largest carrier in terms of originating domestic passengers boarded serving 72 cities in 37 states. On May 2, 2011, Southwest Airlines complete

    View Document »

    Easy Jet

    9637 words, 39 pages

    1.0 Introduction The airline industry has undergone enormous changes over the past decade through liberalisation and deregulation. Due to this, new airlines have been able to enter and grow within the market. Some have been a success and some have failed. The airline industry has had to face and accept the new airline business concept, called low cost or no frills airlines. The low cost airlines have developed their value chains so effective in low cost operation that they are hard to imitate, especially for traditional airlines. In these conditions, traditional airlin

    View Document »

    Porter 5 Forces Analysis

    1338 words, 6 pages

    Porter's 5 forces analysis on Air Asia 1. Threat of new Entrants The extent of barriers to entry depends on the strength of- i) Customer has little brand loyalty. If consumers of Airasia do not have brand loyalty, then the strength of the threat of new entrants is very high. The high numbers of competitors in the industry also decrease Airasia’s customer loyalty. Most of the travelers prefer low cost. New competitors which want to come in the industry have to spend little to compete with Airasia. ii) High capital requirement. The industry of airline needs large volu

    View Document »

    Lee Campbell Flight 811 Investigation

    2425 words, 10 pages

    Lee Campbell Flight 811 Investigation Aviation Safety 409 Abstract United Airlines Flight 811 left Honolulu bound for Auckland, New Zealand on February 24, 1989. A few minutes in the flight the cargo doors blew out and because of the decompression, nine passengers were immediately sucked out of the plane. The debris from the cargo door damaged the planes Number 3 and 4 engines. Captain David Cronin prepared for an emergency landing. The parents of one of the fatalities, Lee Campbell, investigated the accident because they want to know what caused the cargo door to

    View Document »


    1819 words, 8 pages

    Airbus, a leading manufacturer in the Aerospace industry had gone from struggling to gain market share in the early 1960’s to becoming the leader in the Aerospace industry by the late 1990’s. They started off as a consortium of three European countries, Britain, France and Germany. “Airbus was a desperate attempt by the European government to end the monopoly of American manufacturers in the aerospace industry. At that time, American manufacturers dominated the global aerospace industry and European aircraft manufacturers were unable to compete with American players.

    View Document »

    The Martin 404

    2318 words, 10 pages

    Abstract The Glen L. Martin Company foresaw the postwar increase in passenger travel and decided to enter the commercial aviation manufacturing market. Its initial offering, the Martin 202, was at first received enthusiastically by the airlines due to its new and innovative features but design problems and certification testing caused delays in getting it to market, after which a fatal wing design flaw, coupled with a downturn in the postwar economy, resulted in canceled orders from prospective customers and, ultimately, low sales figures. After the economy improved Martin's engineers

    View Document »

    Financial Statement Analysis Jet Airways

    4118 words, 17 pages

    1. General Company Information Name of the Company: Chairman of the BoD: Chief Executive Officer: Jet Airways Naresh Goyal Nikos Kardassi Jet Airways is the largest Indian Airlines and a market leader in the domestic sector. Jet Airways, along with its low cost subsidiary, JetLite, had an estimated market share of 25.4% in the most recently concluded fiscal year. It has a fleet size of 97 aircrafts is renowned as one of the youngest fleets in the world. It flies to 75 destinations, with 24 of them being international destinations. THE INDUSTRY OUTLOOK: ‘The worst sort of business is one t

    View Document »

    Delta Airlines

    1066 words, 5 pages

    Running Head: Domestic Environment AMERICAN PUBLIC UNIVERSITY SYSTEM BUSN310 Introduction to Business 16 October 2014 ? Delta Air Lines (DAL) was among those listed as the least admired for financial soundness on Fortune’s Least Admired Companies for 2006 (Cable News Network (CNN), 2011). As the author is interested in matters of Finance and Financial Accounting, this seemed to be the business of choice for this paper. While the CNN website does not provide the specific criteria for the ranking or rating, DAL was ranked number 2 out of the ten companies li

    View Document »

    Your Future

    1743 words, 7 pages

    Psychiatrist Step 1: Attend Undergraduate School Training for a career in psychiatry begins in undergraduate school. While bachelor's degrees don't qualify graduates to practice psychiatry, they are typically required for admittance into medical school. Undergraduate students pursuing a career in psychiatry may consider majoring in psychology, but a specific major is not required. Premedical degrees should include courses in the natural sciences, such as physics, chemistry and biology, as well as English, math and the humanities. Step 2: Earn a Medical Degree As

    View Document »

    South West Airlines

    2867 words, 12 pages

    BUS 599 ABSTRACT Southwest Airlines is an American airline based in Dallas, Texas. Southwest is the largest airline in the United States, based on domestic passengers carried, as of June 30, 2010. (2010 -06-30)[update] Southwest operates more than 3,400 flights a day, as of March 2011[update], utilizing a fleet of 552 aircraft. Southwest has created a positive workplace culture by promoting open communication and strong team coordination. In particular they have managed to achieve a high level of coordination between employee groups resulting in greater aircraft and employee productivity,

    View Document »

    The Three Tenets Of Success

    995 words, 4 pages

    In today’s society, people are obsessed with the notion of success and how to achieve it. Many people wonder if there really is a secret to success. According to Colin Powell, former Secretary of State, “There are no secrets to success. It is the result of preparation, hard work, learning from failure.” Throughout the book Outliers, Malcolm Gladwell proves Colin Powell’s quote to be true. There are no secrets one can use to become successful. Success truly is the result of preparation, hard work and learning from failure. Preparation is a key component of success. Gladwell states, “Achieveme

    View Document »

    Women In The Life Of Jfk

    995 words, 4 pages

    John F. Kennedy was one of the most influential presidents in the history of the United States. Being the youngest man to be elected president along with the first Roman Catholic to be elected were just two accomplishments at the top of a very long list Kennedy had acquired. During his short presidency he supported and pushed for many changes and advancements in foreign affairs, civil rights, and advancements of the space program. The economic success through programs set up by the Kennedy administration were very apparent as well. Though his accomplishments as president were revolutionar

    View Document »

    Discuss Whether It Is Inevitable That A Strategy Of Cost Minimization During A Recession Will Damage A Business Relationship With Its Stakeholders

    1001 words, 5 pages

    The cost minimisation strategy employed by British airways during the recession proved to be an influential choice. It forced BA to be sensitive and cautious about cost and the passengers' volume has been cut down in terms of business and tour travellers. The industry competition is getting fiercer as by the joining of the lower cost airliners which indicates BA has to master the value creation process, or the value chain, with business perspective and cautious. In addition, the cares on the stakeholders in each stage of the business should be paid attention to, or it m

    View Document »

    History Technology Essay

    990 words, 4 pages

    Technology Of The 1920’s Submitted to: Mrs Chong Submitted by: Eileen Wang Date: October 10th, 2015 During the 1920s, Canadians thought as if the world was becoming smaller. (Spotlight Canada) The new technological inventions were the reasons why everything became more compact and simple. It also allowed countries to be contributed and tuned in. The new technologies of the 1920’s changed lifestyles for Canadians as it increased communication, transportation, and convenience. The radio was known as one of the greatest creatio

    View Document »

    Southwest Airlines Influence Of Luv

    974 words, 4 pages

    Southwest Airlines- The Influence of “LUV” Abstract Southwest Airlines is the largest carrier in the United States based on the sheer number of passengers carried domestically in a year. Given the hardships faced by similar airlines in the past years, Southwest Airlines no-frills approach has been their ticket to success. “They began with one simple notion: If you get your passengers to their destinations when they want to get there, on time, at the lowest possible fares, and make darn sure they have a good time doing it, people will fly your airline”. (South

    View Document »


    1004 words, 5 pages

    Cevallos Rodríguez Patricio (00121248) Economía Entorno Pablo Lucio Paredes 25 de Febrero de 2016 “Ecuador, un jaguar dormido en la región” La región sudamericana está experimentando un crecimiento económico importante. Hemos superado momentos difíciles como dictaduras, debilidades políticas e incluso focos de grupos subversivos. Analistas económicos expresan como “la década de Latinoamerica” a fin de señalar las proyecciones de crecimiento que podría tener nuestra región. Esto sin duda ha hecho que el Ecuador durante los últimos años sea uno de los países c

    View Document »

    West Jet Strategy

    1002 words, 5 pages

    1. WestJet competes in the air travel market segment with a focus of providing low cost flights to the common traveler, such as friends and relatives. An order qualifier would be the timeliness of the flights. WestJet has achieved the best on-time arrival performance in its market segment which it is able to pass on to customer. As delays will often frustrate travellers, this can make WestJet that traveller’s top choice. An order winner is the low price fares that WestJet is able to provide to customers in order to entice them to fly with them. Bargain-basement airfares may appeal to ma

    View Document »

    U.s Airline Industry Case Analysis

    1003 words, 5 pages

    Since the founding of the first U.S. Airline in 1913, the industry has experience a certain amount of difficulty and “consistently failed to earn returns that covered its cost of capital” (Grant, 2010). The industry has faced dire situations resulting in some airline having to file Chapter 11 Bankruptcy (Grant, 2010). Although the airlines have had some periods of prosperity, even during those periods they barely made profit, if at all. Many industries face many issues, but in the airline industry, the primary problem or area of concern is the inability in maintaining consistency in profit

    View Document »

    Effects Of Quality Management On Domestic And Global Competition

    996 words, 4 pages

    For an organization to achieve goals set for growth and prosperity, quality management is of vast importance. Excellent quality management within an organization will increase customer satisfaction. The goal of every organization is to generate the highest quality product or service for its customers. The writer will discuss a similar process that two organizations use and explain how this process produces a competitive service. In addition, a discussion will take place regarding how quality management affects the positions of both organizations in the marketplace. The first organization is Am

    View Document »

    Ryanair Pestel

    964 words, 4 pages

    1. Undertake a PESTEL analysis for the UK airliner industry. Explain which of the environment influence you have identified are likely to be the key drivers of change in future years. Ans: Macro-environmental analysis describes all factors which influence the company as a whole and they are political, economic, social, technological, environmental and legal factors. The analysis of those factors is therefore often known as Pestel analysis. As the airline industry is very much influenced by changes taking place in the environment and has undergone rapid dramatic chang

    View Document »

    Air Traffic Control

    1010 words, 5 pages

    One of Most Underrated Careers in the World Ever wondered how airplanes land at the airport so safely? It is all thanks to the guidance of air traffic controllers. Air traffic controllers direct the airplanes from both the ground and into the air to prevent collisions and near-misses and to enhance the speed and distances between take-offs and destinations. If there are thoughts of becoming one, there is a lot of training to go through. Though the job may be tough, it sure pays off literally and figuratively. They get a good paying salary along with many other benefit

    View Document »

    Easy Jet Strategy And Vocabulary B 301 Tma 2 Part 1

    1011 words, 5 pages

    Introduction Easy jet strategy and vocabulary Easy jet is a low cost, efficient, and flexible airline that is been driven by scale and cost advantage, high assets utilization, and efficient capital structure. ‘Sir Stelios Hahi-Loannou founded it in 1995’ (Easy jet corporate media file, p.3) and had its first flight from London Luton to Edinburgh and Glasgow. It has headquartered at London Luton airport with about ‘8446’ employee through UK and Europe. They have 3000 short-haul aircraft in operation in Europe, which were centre on ‘pan European primary airports’ that

    View Document »


    1012 words, 5 pages

    ESSAY SECTION: Global/ER Q27: Explain how the drivers of globalisation in?uence the strategies used by business in Australia to achieve effective employment relations There is an array of factors that foster and drive globalisation; ?ve predominant drivers of globalisation are the role of transnational corporations, the impact of technology, global consumers, the role of government and the deregulation of ?nancial markets. Each of these drivers of globalisation in?uence the strategies used businesses in Australia to achieve effective employment relations to various exte

    View Document »

Show More »

Research help is just moments away!