C And C Papers

  • Principles Of Marketing

    4673 words, 19 pages

    Table of Content INTRODUCTION 3 MARKETING CONCEPT AND APPLICATION 3 PRINCIPLES OF MARKETING 4 ROLE OF MARKETING 9 Strategic Marketing Planning 10 The Planning Overview 11 Broad Objectives 12 Strategic Marketing Plan 12 Potential Barriers 13 The Planning Cycle 14 Role of The Marketing Mix 14 Product 15 Price 15 Place 16 Promotion 16 Methods of promotion are varied, and include: 17 PROMOTION MIX 18 CONCLUSION 22 REFERENCES 24 Marketing: Principles Of Marketing Introduction M?rk?ting ?on??ntr?t?? prim?rily on th? ?on?um?r?. ?ft?r d?t?rmining, th? ?on?um?r'? n??d? ?nd w?n

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