Starbucks Setting The Bar Up High

716 words, 3 pages

Intro Sample...


The Starbucks Corporation has become an extremely large company in over sixty countries with over twenty thousand stores throughout the world. The people in these countries have taken a liking to coffee and its condiments (such as their bagels, muffins, and scones), causing the uprising of Starbucks. The taste Starbucks has given to its consumers is obsessive and keeps its customers coming back for more, serving nearly seventy million customers per week. With Starbucks always being at such an all time high, the question to be asked is “Do they ever run into financial and economic problems?”

The answer to that question is yes, but the corporation knows how to handle the situation most of the time. A Forbes article says “Starbucks’ same-store sales growth slowed down to 5% after reporting growth of 9% in the previous year quarter” which makes sense because after a growth is always a fall, but even for a huge corporation like Starbucks, 5% is still a huge growth. This growth is due to “Starbucks… trying to widen its customer base by aggressively pushing its baked goods…” Not only does Starbucks try to push their sales, they try to push the idea of being environmentally friendly.

By trying to be environmentally safe and friendly, people will have a better outlook on Starbucks, taking in more customers. With the amount of stores they have put up as well as their growing amount of consumers, Starbucks is an extremely wealthy business as well as charitable. In the years 2010 and 2011, when the unemployment rate was above 9%, Starbucks collaborated with a nonprofit organization to launch the Create Jobs for USA program. With their enormous profit, they are able to raise fifteen million dollars as well as give one-hundred and five million dollars in loan, causing over five thousand jobs to be saved in the past several years. This not only saves many people from going in poverty, but it also saves the economy from suffering such a high unemployment rate.

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